Using Social Media to Impact the World It isn’t uncommon for "good" people to avoid social media because of the perceived evil in those platforms. However, the truth of the matter is that keeping off social media can only achieve a zero-sum effect. It is far much more helpful for you to be on social media and effect good from within. That perhaps explains why even conservative institutions like Churches are increasingly embracing social media. They have realized that they can reach out to the masses and bring positive impacts to their lives from there. Social media has brought [...]

How Mental Health Relates to Social Media Mental health refers to the spectrum of our feelings, thoughts, actions and other mental and psychological factors that define who we are. Mentally-unhealthy persons have to deal with a myriad of challenges that affect their life choices, how they socialize and how they handle stress. In essence, our mental health directly affects how we perceive the world and the environment we live in. Mental health publication, Medical News Today, reports that human mental health can be severely affected by anxiety, stress, depression, and related conditions. As we engage in discussions about mental [...]

Finding Mentorship on Social Media Michael recently surprised his teacher with his writing skills, so much so that she suspected that Michael might have gotten help from his elder sister. However, after carefully following up on the matter, Michael's teacher was surprised to find out that not only was the work genuinely Michael’s, but he had also written some of the outstanding writings attributed to his sister. Michael's writing is so good, that his classmates have nicknamed him Shakespeare. This has won him accolades and awards at school, and it certainly seems like he has a promising future as [...]

7 Ways You Can Use Social Media To Your Benefit Ever since social media came into existence, much has been said about the degree to which our interactions on these platforms have affected our lives. Having started as a pastime activity, social media interactions are now intertwined with our lives and almost certainly affect how we perceive the world. Social media has provided excellent platforms for reaching out to our target audience-customers, fan base, students, political supporters, potential financiers, congregations and even our distractors. So much so that social media has become an intrinsic part of our lives, capable [...]

Spotting the Chances Presented by Social Media We are living in the era of social media, with an estimated half of the global population being on the various platforms available. In effect, these platforms have provided us with limitless opportunities to reach out to one another and improve our socio-economic wellbeing. One of the greatest influences of social media is on businesses. These platforms have redefined how we do business and how businesses attend to the needs of their clients. Social media's influence in the business world cannot be ignored. Recent research has shown that 92% of marketers consider [...]

Roadmap to Running a Business On Social Media Congratulations on bringing your business to social media! This platform is a hub of opportunities. As a business person, creating your space on social media is one of the most significant steps you can ever take. Social media is a broad marketplace that presents you with opportunities to break barriers and create new links. On these platforms, you can take charge of your expansion strategy and the direction you want to take your business in. You are also able to enhance your service delivery efficiency and improve customer satisfaction. However, having [...]

Top five lessons to learn about social media I remember vividly the first time I created my social media account. I had just received a flip phone-handed down from my sister, and I was over the moon about it. It was a tiny feature phone- one of those that you had to press severally at a button to type a letter. My father couldn't understand my obsession with the phone. I was always on the phone, and all that mattered to me was the fun I had communicating with my friends- never mind that it took me several minutes [...]

When it comes to getting the word out about your solutions, you have a lot of options for content publishing, from white papers to case studies to eBooks. Each has its benefits and drawbacks, and each can work to deliver your goals and objectives if you take the time to understand them. White Papers Businesses use white papers to engage with their audience and industries by teaching new information using a lot of facts and figures to influence the audience. White papers are valuable educational materials that can be used internally and externally and work in both businesses to [...]